Small Businesses + Social Media = An Unparalleled Advantage
May 1, 2018
Social Media, if planned and executed properly, can be an advantageous tool for small businesses. Here are several reasons why small businesses have the potential to dominate social media, and why yours should be on it.
Why Work With Splendor?
April 23, 2018
Choosing an agency for your website redesign or marketing campaign can be stressful, time consuming and a lot of work. Let Splendor make your decision easier – we’ll tell your story and engage your audience like never before!
7 Essential Tips for Branding
April 17, 2018
Creating a strong identity for your company is a vital part of reaching new customers and keeping the ones you already have. Here’s 7 essential tips to make sure that your brand is making an impression!
Why Your UX Design Efforts Always Have Room to Improve
April 4, 2018
Understanding why customers come to your website is an ongoing and constantly changing process. Here are seven different areas where your UX can almost always improve!
ChargEVC Calculator Launch
March 29, 2018
Splendor engineered, designed, and implemented an electric vehicle cost savings calculator for ChargEVC. From developing the logic and mathematical calculations to the visual design of the user interface and implementation, we created a great tool! Check it out.
Why Your Site’s Color Scheme Matters
March 21, 2018
One of the most important factors in creating a website is choosing the perfect color scheme that speaks to your site visitors. Learn more about this significant part of the process here.
9 Ways to Improve Your Video Marketing Strategy
March 12, 2018
Video Marketing is no longer optional. If you don’t include videos, or at the least visual content, in your marketing strategies then you’re missing a handful of opportunities. Here’s 9 ways you can improve your Video Marketing Strategy!
If You Want Your Business to Be Memorable, Enhance Your Instagram
March 7, 2018
2018 will continue to prove why just being on Instagram isn’t enough. The brands that get far on the platform have formulated a strategic plan which they executed the right way. Learn more here!
How to Keep Your Offline Marketing Efforts From Falling Flat
February 28, 2018
Although online marketing has taken a strong hold over nearly every company’s marketing efforts, offline marketing still has its place. Learn how to optimize these offline efforts here!
February 26, 2018
Get to know Zak Pucci, our Full Stack Developer, through our Q&A! He has several years of experience in web and application development, testing, and optimization, check out what he has to say.
February 19, 2018
Get to know Christen, Splendor’s Designer. Take a look at our interview with Christen to learn about her experience in the industry, tips and more!
February 12, 2018
Get to know Erica Ronchetti, Splendor’s Account Manager. Take a look at our interview with Erica to learn about her experience in the industry, tips and more!
What Makes a Knockout Landing Page?
February 9, 2018
Your landing page is the first thing your new or returning visitors will see, and it sets the stage for your entire relationship with them. Learn what makes up a knockout landing page!
February 5, 2018
Get to know Ana Anttonen, Splendor’s Director of New Business Development. Take a look at our interview with Ana to learn about her experience in the industry, tips and more!
Reinvesting in Your Business
February 1, 2018
When revenues are up and businesses show a profit, reinvesting that revenue back into the business can have significant positive ROI. Read how it helps.
Big Projects, Big Results! 2017 Award Recap
January 29, 2018
We’re excited to announce that Splendor earned 26 design awards in 2017, with several standouts among our construction and commercial real estate clients.
January 29, 2018
Get to know Adam Taylor, Splendor’s Founder and Creative Director. Take a look at our interview with Adam to learn about his experience in the industry, tips and more!
Why Clean Web Designs Are Powerful and Elegant At The Same Time
January 25, 2018
Trends in web design these days are hard to get away from, new interesting layout approaches and cutting edge functionality are constantly arising and gearing the web design approach. Read about why design matters and the rules of design here.
January 22, 2018
Get to know Alexandra Venier, Splendor’s Integrated Project Manager. Take a look at our interview with Alexandra to learn about her experience in the industry and more!
Cyber Security in 2018: What You Need to Know Now
January 19, 2018
From the storage of critical resources in the cloud to server-based data collection programs, a string of recent and high-profile breaches has left companies and their IT teams wondering: What can we do to keep ourselves protected in 2018?
January 15, 2018
Get to know Michele Fulton, Splendor’s Art Director. Take a look at our interview with Michele to learn about her experience in the industry, design tips and more!
Take your branding seriously and watch what happens
January 11, 2018
The entire lifespan of a business relationship can be influenced directly by your company’s brand. It’s debatably the most valuable asset your business owns.
The Little Business Card That Could
January 10, 2018
Your business card is your signature when it comes to business development. We did this for us, we can do this for you.
It’s 2017: How Secure is Your Website?
October 5, 2017
The best up-to-date guide for general website security. Follow these 7 best practices to ensure your website is protected and safe.
Why Great Branding is Essential to a Business’ Success
October 1, 2017
Your brand goes beyond your logo, and it’s more than your visual identity. It’s what people associate with you when they think of your company.
Brand Successes and Failures… and What You Can Learn
September 20, 2017
Check out these brand stories and you tell us – which are successes and which are epic fails?
What To Learn from Work Out World’s Recent Rebranding
September 10, 2017
Work Out World, the New Jersey-based fitness brand with 11 locations, officially rebranded and changed its name to “Jersey Strong” in early August 2017.
Prince’s Signature Purple Color – Immortalized by Pantone®
August 20, 2017
The estate of Prince and the Pantone Color Institute unveiled a new purple color in honor of the late superstar singer who tragically passed away.
New Website Launch: Langan
July 13, 2017
Langan’s new site portrays their innovative, highly technical projects and unique company culture.
DON’T write your Marketing Agency a blank check
June 5, 2017
Never create a budget without the right tools.
“Fortune 500” Results for a Leading Marine Construction Contractor
May 11, 2017
Launching a brand new web presence for Caldwell Marine International.
This Custom Tool Took Event Signups to the Max for Old Bridge Library
May 10, 2017
Old Bridge Library approached us looking to increase involvement at their events, and we delivered.
New Real Estate Website Launched for Denholtz Custom Homes
April 16, 2017
Brand new website for Denholtz Custom Homes with great functionality and simple project management.
Let Your Brand Fade and Your Business Will Follow
April 11, 2017
Neglecting your brand may cost you real revenue in missed opportunities. Our real-world tale is an eye opener.
Categorizing Popular Mobile Applications:
5 Ideas to Consider in the Ideation Process April 6, 2017
Learn the five types of popular mobile apps to effectively think of the next great app idea
My Website Got Hacked…& I Learned Some Important Lessons
April 5, 2017
As the old saying goes, an ounce of prevention is worth a pound of cure. This is especially true when it comes to website maintenance. Here’s what we learned when an old site got hacked…
Washington Street is Open for Business
March 24, 2017
With Washington Street revitalization underway, Hoboken needed an effective strategy for keeping residents in the loop.
The Number One Hang-Up in Any Design Project May Surprise You
February 2, 2017
In any design project, our team is devoted to providing a successful solution and end product. We ask that our clients commit to their project with the same level of dedication.
Our Design Process: What You Can Expect
January 16, 2017
Splendor Design Group is fully committed to every project we take on. From a simple business card design to a complex database-driven website, we take our work very seriously.
Getting Started: Where Do I Begin?
December 10, 2016
As we engage with a new client on a project, there is quite a bit of ground to cover. Every client, situation and project is unique, but we generally follow a fairly standard routine to get things moving.
Our Design Process: 7 Key Steps
November 6, 2016
Every project we take on is unique. We do, however, have a standard protocol we follow to ensure that everything goes smoothly and that we can provide you with the best possible outcome.
4 Traits Shared by the Best PR Pros
September 27, 2016
Our PR expert Dave Hochman outlines the particular skills that most effective PR professionals always tend to share.
How to Be a Better Web Design Client
September 20, 2016
The web design process can be unfamiliar territory for many business owners. These 6 tips can help you get the most out of your experience.
How Much Should I Spend on Social Media Marketing?
September 15, 2016
Can social media really drive qualified traffic to your website? Discover the value of strategic social media marketing.
The Big List of Website Faux Pas
September 2, 2016
Don’t underestimate the value of a positive user experience. How many of these website faux pas have you encountered?