- BENCHMARKING
- INITIAL AUDIT/ RESEARCH
- KEYWORDS
- CREATION OF SITE MAP
- SPEED TESTING & OPTIMIZATION
- COMPETITIVE ANALYSIS
- METADATA
- SEO FRIENDLY WEB PAGE CODE
custom website design
Building a stand-out website
Our goal was to create an updated, intuitive and streamlined website for Atlantic Marine Electronics, offering information on the company background, history, and philosophy, as well as news items AME has built through its operations.
SEARCH ENGINE OPTIMIZATION
A full website audit
To enhance the likelihood of being found in Google’s search results, we completed an extensive SEO overhaul. This effort started with competitive benchmarking and reporting to provide AME with data on how they were currently performing, how their competition was performing, and what they needed to do to improve their standing. From there, we audited the website’s content and optimized the content based on keyword research and our findings from benchmarking exercise. We also enhanced the site’s web code, created meta data, and included citations and backlinks.
SOCIAL MEDIA
Within just 3 months, their Instagram following went from 0 to 1,000+ followers
To begin AME’s social media marketing efforts, we had to create their social media profiles from scratch (on Instagram, Facebook and Twitter), optimize them, and focus heavily on community management. After strategizing, planning, and concepting, our team developed a streamlined social media publishing process and then began executing accordingly.
Our efforts immediately began building momentum and the following increased daily. Within just 3 months, their Instagram following went from 0 to 1,000+ followers. Our ongoing efforts have brought AME numerous leads through posts and campaigns. Very exciting to sea!
Gallery integration
We built a portfolio section for AME to show off specific projects, and integrated a dynamic gallery feed from SmugMug.com. This enables AME to manage their photo libraries entirely through their preexisting SmugMug account. Photos on the AME site are automatically updated and displayed.
CREATIVE MARKETING AGENCY FOR MARINE INDUSTRY
Digital and creative strategy, design and production for the yachting category.
Splendor is an award-winning agency headquartered in Red Bank, NJ. The firm offers a unique ensemble of creative marketing services tailored for businesses within the marine and yachting industries. The branding agency focuses on customer engagement and brand amplification – helping each business communicate it’s strategic differentiators and advantages. Splendor’s comprehensive marketing solutions include an array of specialized services, including social media marketing, unique, custom website design, and cutting-edge SEO tactics, all meticulously crafted to promote and advance marine businesses in the industry.
Splendor team of creative experts draws on decades of experience at some of the top creative agencies in the world, working with household names and startups alike. Through captivating content and strategic digital marketing programs, Splendor harnesses the power of social media to amplify brand visibility and foster meaningful connections within the maritime community.
Further, Splendor has led the region for over two decades as a website design firm with no equal. Their unparalleled website design services sail beyond conventional standards, crafting one-of-a-kind, signature digital experiences that not only showcase the expertise of the client, but also ensure the ultimzte User Experience (UX), incorporating human-friendly functionality and user-friendly navigation.
Additionally, Splendor’s comprehensive SEO strategies boost businesses to the top of search engine results, capturing the attention of maritime enthusiasts, partners and clients alike. Through meticulous keyword optimization and industry-specific content, Splendor helps businesses chart a course towards heightened online visibility and increased organic search engine traffic – paramount for today’s online generation.
Splendor’s dedication to the marine and yachting industry is not just a cookie-cutter offering; it’s a passion that resonates through every wave of our creative marketing initiatives. With their unwavering commitment to client-responsiveness, creative innovation, and management excellence, Splendor stands alone as a top website design and digital marketing solutions provider – guiding marine businesses towards a brighter horizon.