Branding for CRE Property
As J&L Companies is committed to the revitalization of Newark and neighborhoods throughout, it was important to create a brand platform and personality for the Textile Lofts property to communicate the property’s rich past but bright future, innovation, and its advantages and amenities.
The language for this undertaking was strategic, fun and we were able to make something truly authentic – hence, ‘authenticity never goes out of style.
CRE WEB DESIGN & DEVELOPMENT
We designed and built an award-winning website for the Textile Lofts. This site’s design was minimalist with an edge, fun typography and a splash of color. We also built in some interesting features, including the integration of the interactive floor plans and stacking plans that we also designed and a way for users to fill out and submit a rental application.
Custom CRE Photography
Custom photography helped showcase the neighborhood of the property and created buzz, excitement, and overall awareness of the eventual impact that Textile Lofts would create for Newark, NJ.