Splendor is thrilled to announce our new partnership with The Hickok & Boardman Network of Affiliated Companies.
Hickock & Boardman Insurance is one of the oldest and largest retail insurance agencies in Vermont. Since its founding in 1821, the firm has expanded into multiple divisions including Real Estate, Capital Management, Retirement, and Group Benefit services. As each independently owned & operated entity within the network has evolved, their core focus of providing superior customer service has remained constant.
Splendor will be working with their team on the visual identity, brand strategy, and website for their Retirement Solutions (HBRS) and HR Intelligence (HBHRIQ) divisions to help articulate their vision and bring them to market.
Splendor’s Owner & CEO, Adam Taylor, states “Hickok and Boardman has a great story to be told – 200 years in the making. Their relentless pursuit of excellence in both services provided and relationships with their clientele is a perfect match for Splendor. We’re excited to help their team express these concepts in a captivating way through our branding, design, and web projects.”
Stay tuned for what we create together!
Splendor believes an educated client is our best client. Stay tuned to our blog for insight into the world of everything design, web, and digital media. Have something to add? Connect with us on social media – we’d love to hear from you.
Connect with Adam on LinkedIn to see his latest articles and tips in all things business and marketing!
Forbes Agency Council Article: Creative Freedom Vs. Oversight When Hiring An Agency
In his Forbes article, Adam Taylor explores the balance between creative freedom and oversight when hiring an agency. He emphasizes that while creative freedom fosters innovation and fresh ideas, oversight is essential to align the agency’s work with business goals and brand values. The key to successful agency partnerships lies in establishing trust, clear communication, and finding the right balance between these two elements to achieve the best results.
Forbes Agency Council Article: Brand Differentiation Strategies
In today’s competitive marketplace, standing out is more crucial than ever. Adam Taylor, CEO of Splendor, shares expert insights on the art of brand differentiation. Learn how to define your brand’s value proposition, maintain consistency, and establish trust to thrive in a crowded market. Read the full article for a deeper dive into effective brand differentiation strategies.
