Splendor recently completed logo and business card design for Locust Point Capital, a specialty finance company in Red Bank. Inspired by their location along the Navesink River, we created an iconic, yet fairly conservative logo that communicates elegance and sophistication.
Although young, Locust Point has a strong background and solid history within the firm’s leadership. This new branding helps convey longevity, knowledge and experience.
Stay tuned for their new website, which is currently in the works!
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Forbes Agency Council Article: Why In-Office Work Often Still Wins For Culture, Creativity And Growth
In his Forbes article, Adam Taylor shares lessons from Splendor’s transition back to in-person work, challenging assumptions about remote productivity. He explains how in-person collaboration revitalized performance, strengthened culture, and clarified leadership expectations.
Forbes Agency Council Article: Creative Freedom Vs. Oversight When Hiring An Agency
In his Forbes article, Adam Taylor explores the balance between creative freedom and oversight when hiring an agency. He emphasizes that while creative freedom fosters innovation and fresh ideas, oversight is essential to align the agency’s work with business goals and brand values. The key to successful agency partnerships lies in establishing trust, clear communication, and finding the right balance between these two elements to achieve the best results.