We’re excited to announce the launch of a new site for Figenza Vodka, one of the products offered by longtime Splendor client, Carriage House Imports. Their existing site, built in 2011, was in dire need of a cleaner, more modern and upscale look. It also lacked mobile and tablet compatibility.
Our team orchestrated a custom photoshoot, resulting in gorgeous, unique, and expressive photos to capture the brand essence of Figenza. With this great library of new photos, the visual website design for Figenza really came to life. These high quality photographs are an excellent case study for how important imagery is for an effective presentation of a liquor brand.
The homepage is a modern, inviting landing page – sleek, clean and elegant. features introduction to the brand and high impact imagery. the site utilizes WordPress CMS which allows for quick and easy updates, edits and publishing by Figenza’s internal staff. The site also features an extremely useful retail location finder, which allows the visitor to find a store, restaurant or bar that carries the brand.
Splendor Design Group believes an educated client is our best client. Stay tuned to our blog for insight in the world of everything design, web, and digital media. Have something to add? Connect with us on social media – we’d love to hear from you (links below).
Forbes Agency Council Article: Creative Freedom Vs. Oversight When Hiring An Agency
In his Forbes article, Adam Taylor explores the balance between creative freedom and oversight when hiring an agency. He emphasizes that while creative freedom fosters innovation and fresh ideas, oversight is essential to align the agency’s work with business goals and brand values. The key to successful agency partnerships lies in establishing trust, clear communication, and finding the right balance between these two elements to achieve the best results.
Forbes Agency Council Article: Brand Differentiation Strategies
In today’s competitive marketplace, standing out is more crucial than ever. Adam Taylor, CEO of Splendor, shares expert insights on the art of brand differentiation. Learn how to define your brand’s value proposition, maintain consistency, and establish trust to thrive in a crowded market. Read the full article for a deeper dive into effective brand differentiation strategies.
