No matter what it is you’re building, a strong foundation is key. At Builders’ General, we’ve been building our family owned business for over 87 years. The foundation here isn’t forged by concrete and steel, but by trust and honesty. From the quality of the products we offer, the expert knowledge we share, to the relationships we’ve built over 4 generations with our customers, we’ve solidified our place in New Jersey as the go-to company for builders, contractors, designers and decorators alike.

Since 1931, we’ve been helping all who walk through our doors, get the job done.

custom media services

We embarked on a digital marketing program through mass awareness channels comprised of strategic, targeted visuals and language that highlighted and showcased the knowledge, expertise and experience of the Builders’ General staff and leadership. This has led to more online traffic, expanded reach, and brand recognition in the community.

Builders’ General needed a social media strategy to grow their community and reach. We showcased their products but also promoted their overall brand and personality. By presenting information about their products and services with light, inviting language, we’ve been able to increase interactions, expand the brand, and boost engagement.