This project was a logo redesign for The Crossing Church in Livingston, NJ. The client found their old logo difficult to reproduce in different mediums, and they wanted a more powerful and sophisticated design. The new logo had to function as a small one-color stamp, on print materials and as a large sign.
We created a clean, minimal logo with warm, inviting colors and highly legible typography. The logo symbolizes “crossing” through the C-shaped cutouts in the icon.
This logo won a 2014 GDUSA award.
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Your logo represents your business anywhere and everywhere that your brand has a presence, so it is arguably one of the most important elements of your business. Here’s 15 signs that your business might need a logo refresh!