Each year, the NJBIZ Reader Rankings contest identifies industry leaders across a multitude of over 60 categories. This includes banking finance and insurance, education, employment, general business, health care, and pharmaceuticals, hospitality and entertainment, philanthropy and corporate development, professional services, and real estate.
Splendor was nominated by voters in the professional services category for the top marketing firm in New Jersey.
The results are in!
Our team is proud to have been recognized by NJBIZ’s 2019 Reader Rankings as one of the top three marketing firms. Thank you to our family, friends, and clients for nominating us!
Connect with Jay on LinkedIn to see his latest posts and thoughts on Branding, Copy, Advertising, and more.
Forbes Agency Council Article: Creative Freedom Vs. Oversight When Hiring An Agency
In his Forbes article, Adam Taylor explores the balance between creative freedom and oversight when hiring an agency. He emphasizes that while creative freedom fosters innovation and fresh ideas, oversight is essential to align the agency’s work with business goals and brand values. The key to successful agency partnerships lies in establishing trust, clear communication, and finding the right balance between these two elements to achieve the best results.
Forbes Agency Council Article: Brand Differentiation Strategies
In today’s competitive marketplace, standing out is more crucial than ever. Adam Taylor, CEO of Splendor, shares expert insights on the art of brand differentiation. Learn how to define your brand’s value proposition, maintain consistency, and establish trust to thrive in a crowded market. Read the full article for a deeper dive into effective brand differentiation strategies.
Category-Agnostic vs. Specialized Agencies: Which Drives Results?
Choosing between a category-agnostic agency and a specialized agency can significantly impact your brand’s success. Specialized agencies bring deep industry expertise but may lack fresh perspectives. On the other hand, category-agnostic agencies leverage cross-industry insights to drive innovation and adaptability. Discover which agency type aligns best with your business goals in our latest blog.
