We created an all-new brand identity for this library in New Jersey. The pieces of the icon join to form an “X,” representing the shape of a gazebo from overhead, which is an iconic structure on their property. We used a sleek, sans-serif font and muted green tones for an overall conservative, elegant feel. The new logo perfectly captures Roxbury’s vision for their new logo.
Adam Taylor CEO of Splendor explores why AI-generated creative needs strategic thinking, explaining why polish alone cannot replace human judgment and brand insight.
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M Station in Morristown, New Jersey was recently featured in The New York Times.
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A consistent brand is a stronger brand. Discover how to align your voice, visuals, and messaging across every touchpoint.
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