Tipping Point is an insurance company specializing in risk management services for small and middle market businesses. They approached Splendor in need of a brand image for their company.
We designed a logo that conveys the tipping point concept–the point at which the uphill climb of starting a business gives way to monetary success. Tipping Point wanted to convey a message of admiration for the courage and strength it takes to grow a sustainable business.
The resulting logo exudes strength, but without screaming out with excess testosterone, incorporating purple and gold to symbolize courage and success.
In competitive markets, a logo or website alone won’t cut it. Businesses are turning to full-service branding agencies to align strategy, messaging, and design, creating clarity that drives growth.
read more
Splendor makes complex systems simple with a fresh brand and website for Climate Mechanical Services.
read more
Splendor celebrates multiple 2025 American Graphic Design and Davey Awards, including an acclaimed sustainability report and a portfolio of high-performing websites. Discover the creativity behind each project!
read more