Tipping Point is an insurance company specializing in risk management services for small and middle market businesses. They approached Splendor in need of a brand image for their company.
We designed a logo that conveys the tipping point concept–the point at which the uphill climb of starting a business gives way to monetary success. Tipping Point wanted to convey a message of admiration for the courage and strength it takes to grow a sustainable business.
The resulting logo exudes strength, but without screaming out with excess testosterone, incorporating purple and gold to symbolize courage and success.
In his Forbes article, Adam Taylor shares lessons from Splendor’s transition back to in-person work, challenging assumptions about remote productivity. He explains how in-person collaboration revitalized performance, strengthened culture, and clarified leadership expectations.
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In his Forbes article, Adam Taylor explores the balance between creative freedom and oversight when hiring an agency. He emphasizes that while creative freedom fosters innovation and fresh ideas, oversight is essential to align the agency’s work with business goals and brand values. The key to successful agency partnerships lies in establishing trust, clear communication, and finding the right balance between these two elements to achieve the best results.
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Discover how Splendor revamped Robert Edward Auctions’ brand and website, enhancing user experience and digital impact.
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