Splendor created a custom WordPress website design for Smart Center™, a company located in Seaside Heights, NJ, that offers building support for the community post Hurricane Sandy. Smart Center™ helps the New Jersey community navigate rules, regulations and paperwork, allowing homeowners to make the smartest choices for all post-storm challenges. The website outlines services offered, news and events and provides a questionnaire for users to find the programs and assistance they need. Splendor designed an accompanying mobile site with a clear call-to-action, streamlined drop-down menu and large phone number to make it easy for visitors to click to call Smart Center™.
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Forbes Agency Council Article: Creative Freedom Vs. Oversight When Hiring An Agency
In his Forbes article, Adam Taylor explores the balance between creative freedom and oversight when hiring an agency. He emphasizes that while creative freedom fosters innovation and fresh ideas, oversight is essential to align the agency’s work with business goals and brand values. The key to successful agency partnerships lies in establishing trust, clear communication, and finding the right balance between these two elements to achieve the best results.
Forbes Agency Council Article: Brand Differentiation Strategies
In today’s competitive marketplace, standing out is more crucial than ever. Adam Taylor, CEO of Splendor, shares expert insights on the art of brand differentiation. Learn how to define your brand’s value proposition, maintain consistency, and establish trust to thrive in a crowded market. Read the full article for a deeper dive into effective brand differentiation strategies.