Inner Image is a relatively new company specializing in mobile body composition analysis. They travel to fitness centers, spas, corporate settings and more, helping participants gain an in-depth view of their overall health. Scott Lenz, owner, approached Splendor with existing materials, including a logo, print collateral and truck wrap designs. We helped fill in the missing pieces and create a unified brand.
Splendor created brand guidelines for Inner Image, establishing official fonts and colors. We designed a custom website in WordPress, utilizing his red and grey color scheme, a large slideshow, clean sans serif fonts and custom graphics. We included a mix of user friendly content, as well as more detailed technical articles. The new site helps connect Inner Image with potential customers, helping establish Inner Image as a trustworthy authority in BCA technology.
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