Logo Design for Seashore Day Camp & School

objective

To revamp an existing logo for Seashore Day Camp & School.

solution

Opening as the first day camp in New Jersey, Seashore has grown during the past nine decades into one of the largest camps in the country. Their logo was due for a redesign, as it incorporated hard-to-reproduce gradients, bevels and drop shadows. We preserved their existing sailboat motif, but swapped out the fonts for a more modern look. The result is a strong logo that works well in both print and web.

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