Logo Design for Martinsville Deli

objective

To create an established-looking brand for a business that had recently changed ownership. Part of the challenge was retaining existing customers while creating a new standard and identity.

solution

Traditional type elements, a unique pen and ink illustration and strong layout combined to form an image that evokes trust and loyalty.

This logo design is part of a marketing campaign that includes website design, business cards, signage, vehicle graphics, t-shirts and stickers.

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