Florham Park Public Library came to Splendor looking for a unique and distinct logo design to rebrand the library. Their overall goal was to represent both traditional values and resources, such as references and books, as well as their dedication to newer resources and technologies. “We want to preserve our heritage and open the door to the future.” The new logo design that Splendor created is a blend of old and new. With a clever, expressive icon and clean and elegant typography, the new logo design solidifies the library’s image and establishes a foundation upon which all future outreach efforts can be based.
The color scheme of the brand compliments the interior space of the library, and this will also be carried through into stationery, print collateral, and an all-new, easy-to-manage website design, which is being built on the WordPress content management system. FPPL has gotten overwhelmingly positive feedback on the design so far, and we are all excited to carry the momentum through to additional design projects.
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Your logo represents your business anywhere and everywhere that your brand has a presence, so it is arguably one of the most important elements of your business. Here’s 15 signs that your business might need a logo refresh!